About Assay Genie

Assay Genie is a global life science reagents company offering over 120,000 products — including immunoassays, antibodies, proteins and activity assays for research and development scientists.

Founded in 2017, we operate from offices in Dublin, Ireland and London, UK, and serve customers such as Pfizer, Johnson & Johnson and Harvard University. We have built a robust digital ecommerce platform and an extensive product catalogue supporting cancer and immunology research. Through a worldwide distributor network in more than 70 countries, we continue to expand our reach and technologies, including GeniePlex multiplex immunoassays. Today, Assay Genie is positioned as a fast-growing, innovation-driven partner to scientists across major global markets.

The role

The core purpose of this role is to grow Assay Genie's distributor channel revenue in line with company expectations. You will take ownership of a global network of distribution partners across four regions, put it on a structured, performance-managed footing where every active partner works to an agreed annual plan, and expand it into new and under-served markets.

Key responsibilities

Grow and manage the existing network

• Own the commercial relationship and revenue performance of the existing distributor base across all four regions.
• Agree a written annual business plan with each active partner, covering revenue targets, visits, webinars, trade-show participation, promotions, marketing support and training needs.
• Run structured quarterly business reviews with each partner against that plan, documenting agreed actions and following through on them.
• Hold partners accountable to agreed targets and activities, identifying under-performance early and acting on it.
• Prioritise support and management time toward the partners with the greatest value and potential.

Expand into new markets

• Identify priority unserved and under-served countries and build the pipeline of potential partners.
• Run the full recruitment cycle: market research, outreach, evaluation and due diligence, commercial terms, contracting and onboarding.
• Recruit and onboard new distribution partners, bringing each to productivity within a defined ramp window.

Enablement and support

• Deliver and coordinate product training for distributors so their teams can confidently sell the full range.
• Conduct joint customer and key-account visits with partners, and run in-person seminars with partners and their customers.
• Represent Assay Genie at key international trade shows, meeting partners, coordinating distributor stand presence and scouting new-market prospects.
• Coordinate distributor-facing webinars, co-marketing and promotional campaigns with the internal marketing/communications function.
• Ensure partners have current pricing, product information and training resources.

Commercial administration

• Administer distributor pricing and discount tiers within agreed guardrails.
• Manage territories and channel conflict, resolving overlaps between distributors or with the direct sales book early.
• Own distributor contracts and compliance, keeping every active partner on a current, adhered-to agreement.

Team leadership and pipeline

• Line-manage the Distributor Development Representative (DDR), setting targets and coaching to performance.
• Own full visibility and control of the channel pipeline, driving deals to close within company-agreed timeframes.

Reporting and forecasting

• Maintain accurate distributor revenue reporting, pipeline and forecasts for the Sales Director / CEO.

What we are looking for

Package

Apply for this role

Send us your CV and a short note on a distributor relationship you have grown. We read every application.